El Adobe Cafe & Sports Bar
5.27M impressions since 2023
Our work
CommunitySocial ManagementEvent MarketingInfluencer & CreatorCommunity MarketingContent Capture
MidTown Reno
Since 2020, a partner in every season
We've been MidTown Reno's marketing partner since 2020. Countless events, campaigns, creator collaborations and community activations later, the district has one of the most engaged audiences in town.
9.27M
Impressions
44.3K
Followers
304K
Interactions
4,389
Posts published
Facebook, Instagram and TikTok, January 2020 to October 2026.
The partnership
A whole district, one voice
MidTown is a neighborhood full of local businesses, and it always has a lot going on. Signature events, seasonal campaigns, community projects and a growing list of premium partners who each deserve to be seen.
That means a lot of posting, a lot of planning and a lot of time on the ground. We come in to capture content for partners, cover events live and keep the district's channels full, consistent and fun to follow year after year.
More than a feed. A reason to come to MidTown.
the honeypot strategy
Everything, everywhere, all year
A deliverable list that never stops growing, and a team that has been there for every bit of it.
01
Premium partner spotlights
Partners get dedicated posts and on-site content capture. One partner welcome post alone reached 1.97 million impressions.
02
Events, start to finish
From Dancing in the Streets to Glowing with Pride and Día de los Muertos, we build the buzz before, cover it live and share the recap after.
03
On the ground content
We show up in person to film and photograph businesses, so the content feels like MidTown and not a stock photo.
04
Creators and influencers
Creator and influencer collaborations reach new audiences and give people a firsthand look at what the district offers.
05
Community activations
Clean-up days, giveaways, heritage month features and the Community Choice Awards keep locals involved and invested.
06
Growing every channel
Facebook and Instagram, plus TikTok, which has now reached 2.26 million impressions on its own.
The content
Faces, places and a whole lot of personality. Partner spotlights, event coverage and community moments.
Campaign carousel: Community Choice Awards
The results
9.27M
Total impressions
Across Facebook, Instagram and TikTok.
5M
Instagram impressions
The district's biggest channel.
2.26M
TikTok impressions
Short-form video that travels.
24.5K
Instagram followers
Plus 16.9K on Facebook and nearly 3K on TikTok.
1.97M
Top post impressions
A single premium partner welcome post.
68.4K
Hispanic Heritage Month
Impressions on a post celebrating Hispanic-owned businesses.
303.97K
Interactions
Comments, likes, shares and saves.
6+ years
Partnership
Through every event, season and campaign.
Source: Metricool, January 1, 2020 to October 31, 2026.
Event spotlight
Dancing in the Streets drew a record 30,600 people in 2025.
More than an event. A reason to come to MidTown.
"When we started, our social media following was just a few thousand. Thanks to Ashley and her amazing team, we're now at over 30k and still climbing every day. Highly recommend them to any brand that wants a partner, not just a service."
Looking for a long-term partner?
Districts, associations, venues and community brands. We stick around, show up in person and grow with you year after year.
Start a conversation
